Monday, March 21, 2011
Google Finds What Good Managers Do
In today's Wall St Journal Online, I saw a headline that Google is the # 1 most desired employer in the eyes of recent college graduates. Why? Google has branded itself quite well: the best search engine on Earth. And Google presents this image to smart young professionals:
"Google has tailored the image it projects to potential employees, said John Sullivan, a management professor at San Francisco State University. The company regularly hosts open houses and tech-related talks in areas where it wants to recruit, said Yolanda Mangolini, director of outreach programs for Google. 'It's incredibly powerful and helps them imagine themselves at Google,' she said. The company also runs blogs, Twitter feeds and YouTube channels that try to show what it's like to work there, she said."
The latest evidence of Google's prowess in search is making waves throughout the blogosphere: Google has discovered what good managers do!
Google formed a project team, called Project Oxygen, to study the question, What do the best Google managers do to have highly productive teams? After rigorous internal research, including interviews with Google's own employees, they produced Google's Rules, eight things Managers must do, and three pitfalls to avoid. (Click on the image to the right to expand and read.)
Nicely done, Google.
One comment. The third pitfall, Spending too little time managing and communicating with employees, has no supporting comment underneath it. Interesting, no? Perhaps the unstated message is: Enuf said.
If I were to tweak their rules poster, I'd add this supporting note: See items 1 through 8.
Posted by Terrence Seamon, Monday March 21, 2011. Looking for help in making your managers great? Invite Terry to speak at your organization.